The Trump Organization today announced its latest venture into the consumer market with the introduction of “Trump Mobile,” a new mobile phone service, and the “T1” smartphone, both set to launch in September.
This move marks another expansion of the Trump business empire.
Trump Mobile will offer “The 47 Plan,” a comprehensive mobile package priced at $47.45 per month. The plan includes unlimited talk, text, and data, along with added benefits such as roadside assistance and a “Telehealth and Pharmacy Benefit.”
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Accompanying the service is the “T1” smartphone, described as featuring a distinctive gold-colored metal case etched with an American flag. A screenshot on the Trump Mobile website also displays President Trump’s iconic campaign slogan, “Make America Great Again.”
This new telecommunications foray, like many other branded products under the Trump name – including watches, sneakers, and Bibles – primarily operates as a licensing agreement.
The Trump Mobile website explicitly states: “Trump Mobile, its products and services are not designed, developed, manufactured, distributed or sold by The Trump Organization or any of their respective affiliates or principals.”
“I’m incredibly excited to step into this new digital space, hard-working Americans deserve a wireless service that’s affordable, reflects their values, and delivers reliable quality they can count on,” said Eric Trump, EVP The Trump Organization. “We’re especially proud to offer free long-distance calling to our military members and their families — because those serving overseas should always be able to stay connected to the people they love back home.”
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“Trump Mobile is going to change the game, we’re building on the movement to put America first, and we will deliver the highest levels of quality and service. Our company is based right here in the United States because we know it’s what our customers want and deserve,” said Donald Trump Jr, EVP The Trump Organization.
Trump Mobile will offer 5G service through all three major cellular carriers. At the heart of Trump Mobile is its flagship The 47 Plan, which is available for $47.45 per month. Subscribers will receive the following added benefits:
- Unlimited talk, text, and data
- Complete device protection
- 24/7 roadside assistance through Drive America
- Telehealth services, including virtual medical care, mental health support, and easy ordering and delivery for prescription medications
- Free International calling to more than 100 countries, including many with American military bases to help honor the families who are bravely serving in our military abroad
- No contracts, no credit check
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